BDR SUPPORT

Build a more consistent outbound pipeline.

Build a more consistent outbound pipeline.

Bespoke BDR support for teams that need dedicated prospecting, outreach, qualification and CRM follow-up without immediately hiring a full-time BDR.

Bespoke BDR support for teams that need dedicated prospecting, outreach, qualification and CRM follow-up without immediately hiring a full-time BDR.

We work alongside your commercial team to keep top-of-funnel activity moving and create clearer qualified opportunities for sales.

Who this works best for

This service is designed for growing B2B companies with a valuable product or service, an existing commercial team and limited dedicated capacity for consistent outbound prospecting.

Sales teams with limited prospecting capacity

Companies targeting high-value B2B accounts

Teams that need stronger pipeline visibility and follow-up

STARTING POINT

Ongoing BDR Support

From €1,500 / month

A practical starting point for companies that need structured, consistent outbound support.

Recommended minimum commitment: 3 months

Final pricing depends on scope, market, complexity, volume and level of involvement.

What’s included

STRATEGY & TARGETING

• ICP refinement
• Target-account selection
• Market and segment research
• Decision-maker identification
• Lead scoring and prioritisation

OUTREACH

• LinkedIn outreach
• Email outreach
• Follow-up sequences
• Selected calling
• Messaging refinement

QUALIFICATION & PIPELINE

• Qualification based on relevance, fit, timing and interest
• CRM notes and next actions
• Pipeline hygiene
• Clear handover to sales
• Weekly pipeline review
• Monthly performance summary

WORKING RHYTHM

• Approx. 24–32 hours per month
• Approx. 75–150 targeted accounts per month depending on market and complexity

PIPELINE OBJECTIVE

Focused on quality, not volume.

Focused on quality, not volume.

The commercial objective is to work toward approximately 3–5 qualified meetings per month.

Meeting volume is not guaranteed and depends on factors including offer quality, market, brand awareness, target audience, data quality, timing and sales cycle.

Better targeting. Better conversations. Clearer next steps.

How we work together

How we work together

01

Define

ICP, market, goals and target accounts

02

Research

Accounts, decision-makers and buying signals

03

Engage

LinkedIn, email and selected calling

04

Qualify

Interest, timing, relevance and commercial fit

05

Handover

Clear CRM notes, next actions and sales follow-up

Built around your commercial setup.

No two markets, teams or sales cycles are the same. We can adjust the scope, outreach mix, reporting rhythm and level of involvement around what your team actually needs.

Bespoke support is always possible.

Responsible & transparent prospecting

MRZ takes a targeted, relevance-first approach to outbound. We work with clear targeting, transparent messaging and respect for applicable privacy, telemarketing and opt-out requirements in each market.

Relevance before volume. Respect the prospect.

Modern tools. Clear purpose.

We use modern sales and prospecting tools to support research, prioritisation, outreach and CRM visibility.

Pipedrive • Salesforce • LinkedIn Sales Navigator • Surfe • Instantly • Lusha • Clay • Excel / lead-scoring workflows

The tool is never the strategy. We use technology to reduce manual work, improve prioritisation and make commercial follow-up more consistent.

LET’S TALK

Need more consistency at the top of your funnel?

Need more consistency at the top of your funnel?

If your team needs dedicated prospecting capacity and a clearer outbound process, let’s explore whether MRZ Sales Studio is a good fit.